ultimate product party

what to expect

This event is created especially for YOU - the product based business owner. In a world where all content seems to be catered to service based businesses, we want to serve our people - PRODUCT PEOPLE! In a nutshell, we want you to walk away from this event feeling empowered and prepared to take your product business to a more profitable level.

Two full days of learning from industry experts and speakers, making actual plans for you to implement when you go home, meeting your new IRL biz besties who'll turn into your ride or dies, reminding yourself business is supposed to be FUN, and committing to building the product based business you dream of on your terms.

We could write about why Ultimate Product Party is going to be so awesome and all the fun plans we have up our sleeve, but we want you to feel the excitement! so watch the video below instead! 

“I haven’t seen an event quite like this for product business owners and I highly recommend you get a ticket for next year before they sell out!”

This is a true work hard, play hard style event and I loved it! There’s nothing better than a room full of smart, ambitious and FUN women that truly want you to succeed in your business. I haven’t seen an event quite like this for product business owners and I highly recommend you get a ticket for next year before they sell out! I left with a full cup, personally and professionally!

-Julie Ball

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what attendees have to say

subscription box basics

"They don’t shy away from hard topics and are able to tell you what you need to hear even if it’s not what you want."

“UPP is exactly what our business needed! It was so inspiring to see so many amazing women who had created success for themselves through different strategies and strengths. My biggest takeaway was that there are so many right ways to do things. My business partner and I soaked up as much information as we could and talked about what we felt most drawn to and passionate about. These are the things that we will be implanting in our business. Not only did we leave feeling inspired, but also supported with help and templates and guides to actually get things done.” 

-Riley Pickron

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sj website design

what attendees have to say...

"Ultimate Product Party is the best event for product business owners that you need (yes, need!!!) to attend each and every year."

Not only will you learn how to grow your business across SO many topics and strategies from 25+ speakers who are experts on different ways to grow and scale your business, but you'll also have networking and relationship building like nothing you’ve ever experienced before, with the chance to meet 200 supportive, well connected, encouraging, talented business owners looking to meet new friends and collaborate and help each other. This is the event that you don't want to miss if you're looking to grow your business, build your network, and have a BLAST while doing it. 

-Monica Little

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plant based beauty

what attendees have to say...

Orange County, Cali

UPP 2024

when: 

where:

who:

may 8-9, 2024 ( 9 am- 5 pm each day) with a welcome happy hour on may 7th from 6-9 pm

Rancho las lomas in orange county, ca

200+ product based businesses looking to grow, scale, and connect at the raddest biz conference you could go to!

Learn more >

whats included

in your ticket

⚡️ welcome happy hour the night before

⚡️ 2 full days of programming May 8-9

⚡️ Industry Guest Speakers + Mentors

⚡️Intimate Breakout Workshops

⚡️ “Choose Your Own Adventure” Roundtable Sessions

⚡️ Lunch - both days

⚡️ Snacks - both days

⚡️ Epic swag

⚡️ Q&A Panels

⚡️ Plus tons more tricks up our sleeves!

this year's event?

what's different about

We are constantly challenging ourselves to level up year after year. 

This year at UPP, we are super focused on CONNECTION time for you with the other guests, brands and speakers.

We will announce speakers, schedule and more as we get closer to May, but there will be dedicated connection, networking and work time built into the schedule this year for you to maximize the relationships you're building while there!

New speakers, new topics, new brands, new location. We always promise to keep UPP fresh and new year after year. We look at it as a big UPP class reunion...and we hope you do too!

your UPP ticket options

3 month plan

GET YOUR TICKET!

paid in full

GET YOUR TICKET!

$350

every month for 3 months

$999

one and done!

the venue

Rancho Las Lomas | Orange County, CA

Nestled in the rolling hills of Orange County, this showstopper will make your jaw drop to the floor. We are taking over the whole property for UPP 2024, starting with the welcome Happy Hour May 7th to the main event May 8-9. Hidden gems, secret alcoves and gorgeous details will provide us with the perfect location to pour into your business. And hello...can you say swoonworthy IG moments? Content queen, dreams!

get your upp ticket!

upp 2024

speaker line up

shannon matson

ABIGAIL OSLIN +
COURTNEY PETERSEN

lauren C Nelson

tracy matthews

FLOURISH & THRIVE ACADEMY
BIZ STRATEGIST 4 CREATIVES,
AUTHOR & SPEAKER

THE POWERHOUSE ERA
PERSONAL BRANDING COACH

DUO COLLECTIVE
ORGANIC MARKETING AGENCY

THE SOCIAL BUNGALOW
CEO & CO-OWNER

Using Word of Mouth
and Instagram to Stand Out
in a Saturated Market
w/ Live Q&A

From AI Fears
to Business Cheers!
How to Implement
the Power of AI in your Business

Brand Your Way Up:
How to Build a Personal Brand that Attracts More Sales
& Media Exposure 

The Art of Hiring:
How to Recruit A-Players
Who Are Aligned With Your Vision

see the full line up!

the travel 101

Welcome to beautiful and sunny, Orange County! We are going to have a BLAST!

fly into

extend your trip and...

go to Disneyland, head to the beach, shop and eat in LA, hop on a celebrity home tour, or go to a nearby spa!

stay

transportation

  • John Wayne Airport, Santa Ana (SNA)
  • Long Beach Airport (LGB)
  • we have a room block at Ayres Hotel and Spa! Use this link to book! Or call then and use code: Ultimate Product Party #2464
  • Lots of cute Air BnBs to rent with UPP friends- make sure to join the attendee Facebook ground to find roomies!
  • Valet parking available at the venue
  • Uber is going to be the easiest!

our pinky promise to you:

we will always keep it real, challenge ourselves to level up every year, and push you to do the same. 

xo Cat and Allison

is coming to upp worth it?

you heard it here first

what I'll remember most are the shared laughs, tears, and surprises

The power of UPP isn't just in the quality of the agenda, it's in the radical honesty and vulnerability that was shared by the speakers and attendees.

 You can't fake the love and support we felt from everyone in the room—especially when Cat and Allison were discussing their own businesses, personal relationships, and fears. Yes, I walked away with tangible strategies for improving my website and finding manufacturers oversees, but what I'll remember most are the shared laughs, tears, and surprises between attendees and speakers. This is a can't-miss event for any woman-owned small business!

I left feeling like I can do business smarter, braver and with more intention

There was a perfect balance between learning tangible strategies and the mindset/self-care part that we all need. 

It's hard to put into words everything that I got out of UPP! I left feeling like I can do business smarter, braver and with more intention so I can be my best self for ME, my family and my customers who I love so much. The conference was put together with so much care behind every detail. It was pure magic and I can't wait to get to work. 

If you have a product-based business OR are thinking of starting one, UPP is the exact place you need to be!

It's a guarantee that you will leave UPP a different person with a more refined focus on growing THE BEST product business in your industry!

If you have a product-based business OR are thinking of starting one, UPP is the exact place you need to be! You are going to be surrounded by other founders and creators who will teach, inspire, and motivate you, like never before. It's a guarantee that you will leave UPP a different person with a more refined focus on growing THE BEST product business in your industry! This was my exact experience at UPP 2023.

200+

product based business owners in the room

20+

speakers and industry leaders ready to mentor you 

2.5

days of learning and connecting to build your business

possibilities for growth, connections, memories, life changing ideas, and more!

1M+

ready to level up?

get out from behind the screen, and get in the room with us

Ultimate Product Party is the next big YES for your business. Come learn and network with us and other women in business for 2 days, and go home feeling prepared, empowered, and with a plan of attack to grow & scale your product based business - and most importantly… BE MORE PROFITABLE SELLING PRODUCTS! This is your year!!