welcome to the upp blog!

Our best resources for building a product based business, stories behind building an empire with your best friend, featured guest and product spotlights, and more!

have fun building your biz with us!

upp community

Our fave business tools and resources, go to gifts, and some of our favorite products from our UPP Community. Don't forget to shop SMALL this holiday season!

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my nightly
skincare regime

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Expert advice, business spotlights, success stories, business tips and more!

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year at a glance calendar

Want to be crystal clear on your yearly plan to MAXIMIZE visibility and sales for your product based business? Every month is outlined for you based on what tasks need to happen on both the retail and wholesale side of your business! When to pitch holiday gift guides? When to apply to tradeshows? What the do during slow seasons? It's all here for ya!

download the free calendar!

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Instagram is our playground

All the behind the scenes on what we're currently working on to make UPP possible, our best tips for growing your business, wins from past UPP guests, AND the every hilarious shenanigans between Cat and Allison can all be found on the 'gram!

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oh hey there!

we're your
UPP hosts,
Cat and Allison

two biz besties with their own businesses, who serendipitously met at breakfast while at a creative conference, became fast friends and decided to create and host their event for women owned product based businesses.

In a world where everything seems to be catered to service based businesses, we wanted to create a space to serve our people - PRODUCT PEOPLE! There wasn't anything like what we envisioned available, so like any great entrepreneur, we built it ourselves. Please allow us to be the first to welcome you to the UPP fam!

HYPE GIRLs, business owners, besties, CREATIVE af, BADASS boss bitches

ready to level up?

get out from behind the screen, and get in the room with us

Ultimate Product Party is the next big YES for your business. Come learn and network with us and other women in business for 2 days, and go home feeling prepared, empowered, and with a plan of attack to grow & scale your product based business - and most importantly… BE MORE PROFITABLE SELLING PRODUCTS! This is your year!!